CSCase studies
Demonstration audits.
The fastest way to know what a ClawniLab clarity audit looks like is to read one. So we ran our 10-point grid on two public B2B SaaS landing pages — unprompted — and published the full scorecards. Same grid, same friction-map structure, same hero-rewrite format you'd get back on your own page in 48 hours.
These audits were conducted independently as methodology examples. The sites reviewed are publicly accessible. ClawniLab is not affiliated with the reviewed companies and no customer relationship exists. Findings are illustrative of our 10-point clarity methodology and do not constitute professional advice for the reviewed parties.
Cal.com
A strong open-source product behind a hero that greets three buyers at once. Where the "we do everything" message costs clarity — and the cheapest fixes to win it back.
Read the audit →Tella
A polished recorder that names no audience in its hero and never quantifies its promise. Strong proof and readability keep it above Cal.com — precision on who it's for is the gap left to close.
Read the audit →CSPublic scorecards
Public scorecards — fresh launches
Five products that launched on Hacker News today, scored live on our public 10-point grid — score, three fixes, and one strongest point each. No contact with the founders.
DropMyPage
Strongest point: Consistency (10/10) — "Free links last 7 days · Pro links never expire" repeated identically from hero to footer.
Read the scorecard →Railyard
Strongest point: Consistency (10/10) — hero promise matches the Free-tier numbers repeated in the FAQ, no contradiction.
Read the scorecard →TickerTown
Strongest point: Perceived speed (10/10) — HTTP 200 in 0.145s, 207.6KB, no interstitial.
Read the scorecard →Droneship
Strongest point: Perceived speed (10/10) — HTTP 200 in 0.066s, 36.1KB, no interstitial.
Read the scorecard →ScopeLock
Strongest point: Perceived speed (10/10) — HTTP 200 in 0.23s, 70KB, no interstitial.
Read the scorecard →EventSend
Strongest point: Perceived speed (10/10) — HTTP 200 in 0.18s, 130.7KB, no interstitial.
Read the scorecard →ApexHierarchy
Strongest point: Perceived speed (10/10) — HTTP 200 in 0.22s, 50.8KB, no interstitial.
Read the scorecard →Ledge
Strongest point: Perceived speed (10/10) — HTTP 200 in 0.10s, 106.8KB, no interstitial.
Read the scorecard →Spoondle
Strongest point: Perceived speed (10/10) — HTTP 200 in 0.090s, 17,020B, no interstitial.
Read the scorecard →Rsscal
Strongest point: Consistency (8/10) — title and meta description agree.
Read the scorecard →FileFew
Strongest point: Perceived speed (10/10) — HTTP 200 in 0.2s, 22.6KB.
Read the scorecard →LightDrift
Strongest point: Perceived speed (9/10) — HTTP 200 in 0.43s, 283KB.
Read the scorecard →WHAMI
Strongest point: CTA (10/10) — “Let’s Play” / “No sign-up. No password. Just play.”
Read the scorecard →Memanto
Strongest point: Perceived speed (9/10) — HTTP 200 in 0.46s, 266KB, no interstitial.
Read the scorecard →CSPublic scorecards
Public scorecards — tools we cover editorially
Not a launch — a tool our sister publication Natharia already writes about, scored live on our public 10-point grid. No contact with the company.
Zapier
Strongest point: Perceived speed (10/10) — HTTP 200 in 0.17s, 393KB, no interstitial.
Read the scorecard →Notion
Strongest point: Proof (9/10) — “100M users in over 50 countries” plus a named customer quote.
Read the scorecard →n8n
Strongest point: Proof (9/10) — “Huel saved 1,000 hours” and “Vodafone delivers £2.2M security operations win,” named and quantified.
Read the scorecard →01How to read these
What's in every audit
Each demonstration audit follows the exact structure of a paid engagement. Nothing is held back for an upsell.
Scorecard & friction map
The 10-point grid scored 0–10 per criterion, then the 3–5 issues ranked by impact against fix-effort.
Hero rewrite & trust gaps
One directional hero sample, plus what each buyer segment expects to see and doesn't.
Implementation notes
The top three changes, written dev-ready so a team can ship them in days, not weeks.
Want your page scored like this?
Send the URL. Get your scorecard, friction map and hero rewrite in 48 hours. One flat price, async, no calls.